My sister-in-law had a fun idea for a membership website, but no one was signing up. She asked for my help, and I created this press release. Appearances on Geraldo Rivera, Good Morning Philadelphia, and dozens of local news shows and newspapers soon followed, as well as being on CNN’s news cycle for a day.
Eclipse Magazine
I wrote a series of articles profiling successful black businesswomen in Dallas for a local magazine. Here are two of those articles:
Dr. Anthony “Tony” Beshara
Tony Beshara is the #1 Recruiter in America according to an industry journal. I helped market his brand through his company and personal websites, radio shows, television appearances, and as a contributing author to 6FigureJobs.com. Here are a couple of articles I ghostwrote for him and two of the websites for which I wrote content.
Article — Job Interviews – If You Can’t Beat Them, You Won’t Join Them
Designing Wealth Magazine
An article I wrote for a magazine about a subject near and dear to my heart.
CityPlace
CityPlace is the hottest real estate development in North Texas. Only a few tracts remain and the owners wanted to market those to major developers around the world. My client was chosen to build a website featuring an interactive, multi-level map to guide site visitors through the neighborhood’s properties and amenities. I was asked to create the information architecture under those maps and write all site content. Here are links to the completed website and guiding document I delivered.
Business.com
This website provides a large knowledge base of business-related articles and whitepapers. I have contributed several whitepapers.
Whitepaper — A Buyer’s Guide for Web Conferencing Business Solutions
Allegro
I wrote a press release and whitepaper for this provider of financial services software to the oil & gas industry.
Xerox
As Director of Marketing & Communications for a $6B business unit of this Fortune 500 IT Services company, I created many marketing documents in addition to leading project teams that redesigned the corporate intranet. Here are a couple:
Community Resources, Incorporated
This is a start-up non-profit that will serve as an incubator of small businesses in disadvantaged communities. I created the organization’s Capability Statement to be used in procuring funding from federal and state agencies as well as private sources.
Jennifer Donnelly
A local media personality needed to provide a bio to prospective employers. She looks good; I made her look better.
ActionCOACH International
I wrote more than 200 articles and press releases for ActionCOACH, the world’s largest business coaching company.
Article — Three Successful Communication Strategies
Press Release — Marino Wins Award as Most Improved in North America
Silber Construction
This family-owned custom homebuilder with decades of satisfied customers wanted their voice to be reflected by the words in their new website. I made it happen.
Mi Amor
I wrote a letter/email my client could send to retailers introducing her new line of ladies’ fashion accessories.
Ran One
The Australian office of this international business consulting firm wanted to market their services to local business owners. I created emails, press releases, and a technology whitepaper.
Amitha Verma Interior Design
This talented designer was starting a new practice and asked for my help to create her website content and several marketing emails.
Incite
Incite is a communications consultancy. They wanted to pitch an article to strategic media outlets and asked me to write it.
Dallas Highrise Condos
Sue Krider is a successful real estate broker specializing in high rise condominiums. I wrote the content for her website and personal bio.
Wilshire Law Firm
I have written hundreds of low-budget articles and website content for this personal injury attorney. Here are a few articles in one PDF.